Case Study - 8x ROI and a 2 fully booked clinics
Industry - Aesthetic Clinic
Services - Facebook ads, Instagram Ads, Appointment Setting
Our Client had a second location ready to go however had 0 bookings made in advance before opening up. They were struggling with finding new clients and the clock was ticking. They needed new clients in an unfamiliar location, FAST!
Birmingham has many clinics, most of which have a great social media presence and so are extremely popular. Our client wanted to get their name and brand out there amongst the tough competition.
The time and cost for client acquisition and client retention was a struggle and this needed to be lowered and more streamlined.
The initial Challenge
Our Approach
A combination of Facebook Ads and Instagram Ads were created and released, ensuring to highlight our client’s expertise.
We opted for an entry level 1 session LHR offer to build up clientele and then upsell them at the consultation.
After engaging with our captivating creative, we would call up the lead to qualify them and book them straight into the diary!
Over the months our average CPL was just £5.24. So for just the price of a coffee, an interested lead was called up by our team of specialists!
The Results
For every £1 spent, £8 was returned as revenue!
20 New booked in clients in just the first month, many of which were upsold to higher ticket LHR packages.
After this, we went on to run campaigns for many different Aesthetic treatments all wielding huge ROI and a booked up Calendar:
Laser Hair Removal
The Perfect Peel
RF Microneedling
Hydrafacials
Medical Weight Loss Injections